Organic traffic

40%

#1

Services we provided

On-page SEO

Optimized website elements to enhance rankings and improve user experience.

Competitor analysis

Analyzed competitors to uncover opportunities and improve SEO strategy.

Keyword targeting

Finding high volume, high consumer intent keywords to drive proftiable traffic.

Link building

Secured high-quality backlinks to boost authority and improve search rankings.

The Challenge

Southern Shutters was encountering several challenges:



• Declining Leads: Their previous marketing efforts were underperforming, leading to fewer leads.
• Local Search Visibility Issues: They were not ranking well for important keywords related to their Austin-based business.
• Outdated Website: The existing website was not optimized for SEO, user experience, or conversions.
• Social Media Engagement: Their social media channels needed more consistent and engaging content to boost interaction and brand awareness.

Southern Shutters required an overhaul of their SEO strategy, website, and social media presence to improve online visibility, generate more traffic, and increase leads.

The Solution

• Website Redesign & SEO Optimization: We redesigned their website to ensure it was mobile-friendly, SEO-optimized, and user-centric, improving site navigation and conversion rates.

• Keyword Targeting & Content Creation: We conducted thorough keyword research, targeting high-intent local terms like "Shutters Austin" and optimized content across the site. We also created new service pages to improve visibility for niche offerings.

• Social Media Management: We took charge of updating and managing their social media accounts regularly. By creating and posting engaging content, we increased social media interaction and boosted their local presence.

• Local SEO & Google Local Pack Optimization: We implemented a strategy to improve their ranking in local search results and the Google Local Pack, ensuring they appeared in top results when potential customers searched for shutter-related services.

• Ongoing Content Updates & Conversion Optimization: We kept the website fresh by continually adding new content and ensuring it was optimized to convert visitors into leads.
  

The Result

3x Increase in Organic Traffic
Through strategic content optimization and ongoing updates, Southern Shutters saw a 3x increase in organic traffic within months, reaching a highly engaged local audience.

#1 Rankings for Primary Keywords

Our efforts secured #1 rankings for critical Austin keywords, such as:

• #1 for "Wood Shutters Austin"
• #1 for "Shutters"
• #1 for "Plantation Shutters Austin"
• #1 for "Shutter Austin Georgetown"
• #1 in Google Local Pack for "Plantation Shutters Installation"

Google Local Pack Success

By focusing on local SEO and enhancing their Google My Business profile, Southern Shutters achieved a top listing in the Google Local Pack, dramatically increasing their visibility for relevant searches.

40% Increase in Leads

Thanks to the website redesign, SEO optimization, and regularly updated social media posts, Southern Shutters saw a 40% increase in leads, helping them connect with more local customers searching for shutter solutions.

Our clients get game changing results.

You can too.